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Posts tagged with ‘design’

Designing a product is keeping five thousand things in your brain and fitting them all together in new and different ways to get what you want. And every day you discover something new that is a new problem or a new opportunity to fit these things together a little differently.

And it’s that process that is the magic.

Steve Jobs

Usage is like oxygen for ideas.

Matt Mullenweg

engadget:

Logitech’s new keyboard can dock your smartphone and tablet

Smart.
The essential tool with which to build things is your mind.

Oliver Richenstein, Putting Thought Into Things

[Algorithms and heuristics] are very important in cybernetics, for in dealing with unthinkable systems it is normally impossible to give a full specification of a goal, and therefore impossible to prescribe an algorithm. But it is not usually too difficult to prescribe a class of goals, so that moving in some general description will leave you better off (by some definite criterion) than you were before. To think in terms of heuristics rather than algorithms is at once a way of coping with proliferating variety. Instead of trying to organize it in full detail, you organize it only somewhat; you then ride on the dynamics of the system in the direction you want to go.

These two techniques for organizing control in a system of proliferating variety are really rather dissimilar. The strange thing is that we tend to live our lives by heuristics, and to try and control them by algorithms. Our general endeavor is to survive, yet we specify in detail (‘catch the 8:45 train’, ‘ask for a raise’) how to get to this unspecified and unspecifiable goal. We certainly need these algorithms, in order to live coherently; but we also need heuristics — and we are rarely conscious of them. This is because our education is planned around detailed analysis: we do not (we learn) really understand things unless we can specify their infrastructure. The point came up before in the discussion of transfer functions, and now it comes up again in connection with goals. […] Birds evolved from reptiles, it seems. Did a representative body of lizards pass a resolution to learn to fly? If so, by what means could the lizards have organized their genetic variety to grow wings? One has only to say such things to recognize them as ridiculous — but the birds are flying this evening outside my window. This is because heuristics work while we are still sucking the pencil which would like to prescribe an algorithm.

Stafford Beer, “Brain of the Firm,” 1972. 

1972, folks. “This is because heuristics work while we are still sucking the pencil which would like to prescribe an algorithm.”

(via slavin)

One for would-be CompSci students.

(via mistersaxon)

(via kthread)

Most people make the mistake of thinking design is what it looks like. That’s not what we think design is. It’s not just what it looks like and feels like. Design is how it works.

Steve Jobs

Design should not dominate things, should not dominate people. It should help people. That’s its role.

Dieter Rams

(Source: publishertheme)

The world you take for granted everyday is being aggressively designed for you by people who don’t know you.

The potential of design in supporting social and personal action resides in the democratic nature of its process. Design is good for defining a vision and then crafting a plan or roadmap to guide the realization of this vision. Visions with clear paths of implementation provide a beacon for us to collaborate efficiently and optimistically on large projects.

Jason Severs, via

(Source: designeh, via karenhurley)

I see god in the instruments and mechanisms that work reliably.

Buckminster Fuller


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