April 25th & 26th
287 Kent Ave, Brooklyn, NY 11211
Abstract Submission Deadline: January 19th
What does it mean that digital technologies are increasingly a part of...
Bernhard Warner, More Evidence Shows Teens Prefer Twitter, Reddit to Facebook
Pew and Piper Jaffray research form May show Facebook fatigue is growing for teenagers.
#efemr is a service that makes Tweets time-limited. After signing up for the service — which needs access to your account to remove the time-limited tweets — efermer looks for tweets from you that have a time stamp in a hashtag — #1h (1 hour) or #5m (5 minutes) — and then deletes the tweet at the appropriate time. efermer retains the deleted tweets so that you can report, of archive.
Please take my survey, here. I’ll publish results.
It’s a social-mobile world folks…
Stowe Boyd via twitter
I build on some thoughts of Anna Carlson regarding hierarchical versus networked learning in business, and how fear can affect organizational learning:
I maintain that fear is perhaps the biggest barrier to innovation, creativity, and resilience in organizations, so the first point to draw from Carlson’s piece that work to reduce the culture of fear that exists in so many organizations.
Anna goes on:
Societally and in the media we celebrate the beauty of youth, we see this as being fresh, open, malleable, exciting and open to opportunity. Whereas old age is seen as stale, stuck in our ways. What if we adopted a youthful, open, curious mind in business?
I am reminded of one of the most powerful influences on my thinking, which is the masterpiece of Zen literature, Zen Mind, Beginner’s Mind by Shunryu Suzuki, which opens in this way:
In the beginner’s mind there are many possibilities, but in the expert’s there are few.
So, to paraphrase, we need to devise a learning culture based on the premise that we are always beginning, never finished. Each of us is constantly developing new observations, new premises, concocting new explanations for what is going on. And our business culture needs to support that, and not suppress the curiosity that animates beginner’s mind.
I know it’s satire, but still…
The new Ebay hasn’t hit my account yet, or maybe I don’t know how to get to the new, more social ebay. But it looks like a redesign based on Pinterest aesthetics:
We’ll have to see what it feels like once it’s live.
The stats on Ebay are pretty interesting:
Ryan Holmes does not do a great job unthreading externally-focused social media tools from internal work media tools, but maybe that’s to be expected since it’s not a neat and tidy world, but a mess of interconnected messes. One thing is clear though, it’s growing very quickly:
Last year, 79 percent of 2,100 companies surveyed by Harvard Business Review reported that they use or plan to use social media. The average social media budget at enterprise-level businesses with more than 1,000 employees is $833,000, according to an already dated 2011 report from researcher Altimeter. In the next 5 years, marketers anticipate spending 19.5% of their budgets on social media, nearly three times the current level. And use of internal social networks [work media] in companies is up 50 percent from 2008, according to McKinsey and Co. After a slow start, big business has gone social in a big way.
Importantly, companies are using social media to do things that go way beyond just chatting up existing customers on Facebook. Sales departments use social to nurture leads and close sales. HR posts job openings and vets applicants. Community and support squads mine networks, blogs and forums with deep listening tools. Advertising departments get the word out on Facebook, Twitter and LinkedIn. And internal networks like Yammer let managers and employees engage in Facebook-like dialogue and collaboration behind the firewall.
Social media, in other words, has gone company-wide. It’s used not just to engage with customers but to connect employees, coordinate suppliers and streamline nearly every aspect of contemporary enterprise, writes USA Today's Tim Mullaney. Not using social media in the workplace, in fact, is starting to make about as much sense as not using the phone or email.
No surprise that as companies have adopted social media en masse, demand for software and applications to manage and monitor social use has exploded. Enterprises are clamoring for one-stop, social solutions, explains Forbes' Melissa Parrish: omnibus tools for pushing out content across multiple networks, listening, advertising, analyzing, managing customer relations and fostering internal dialogue.
And just as early Internet technologies slashed the cost of basic business tasks like mailing and filing, these social platforms promise to streamline more complex functions from R&D to design and project management. Take the example of SuperValu, the supermarket chain with thousands of stores around the world, which last year began using internal social network Yammer. So far, 11,000 of their executives and managers are on board, organized into 1,000 working groups. My favorite group: college town store managers, who recently came up with the brilliant idea of launching beer pong displays to draw in thirsty co-eds.
With such a clear use-case, social enterprise applications constitute one of tech’s fastest-growing sectors: expanding at a brisk clip of 61 percent per year and projected to become a $6.4 billion market by 2016. A recent industry report by Altimeter identified no fewer than 27 management systems targeted at big businesses. Plus, chief marketing officers — the main buyers of social enterprise apps — have seen their budgets expand dramatically in recent years. In fact, CMOs are expected to outspend CIOs on tech within five years, according to industry researcher Gartner.
Suddenly all those nine-digit acquisitions are starting to make a whole lot of sense.
It’s a social world, after all.