More and more decisions are made by the emergent interaction of multiple communicating systems, and these component systems themselves are constantly adapting, changing the way they work. This is the real impact of the Internet: by allowing adaptive complex systems to interoperate, the Internet has changed the way we make decisions. More and more, it is not individual humans who decide, but an entangled, adaptive network of humans and machines.
W. Daniel Hillis (via inthenoosphere)
Hence, Emergent Business, not Social Business.
Danny Hillis, The Opinions Of Search Engines (via Edge.org)
Hillis makes the case that adding by semantic knowledge into search Google and others are inherently and inescapably advancing a worldview, like the editor of a magazine.