We are spending less time talking on phones than ever, and more time using them for other things:
Phone Calls Now 5th Most Popular Smartphone Activity - Paul Sawyers via TNW
According to O2’s ‘All About You’ report, which was based on a survey involving 2,000 people, we spend around 2 hours a day on average using our smartphones, which also includes other activities such as testing, emailing, reading books and taking photographs.
“Smartphones are now being used like a digital ‘Swiss Army Knife’, replacing possessions like watches, cameras, books and even laptops,” says David Johnson, General Manager Devices for O2 in the UK. “While we’re seeing no let-up in the number of calls customers make or the amount of time they spend speaking on their phones, their phone now plays a far greater role in all aspects of their lives.”
O2 commissioned the report to mark the launch of the Samsung Galaxy SIII, the all-singing, all-dancing device that looks set to cement the Korean mobile manufacturer’s position at the forefront of the smartphone market. The report also found that smartphones are replacing other possessions including alarm clocks, watches, cameras, diaries and even laptops and TVs as they become more intuitive and easier to use for things beyond calls.
- Over half (54%) say they use their phones in place of an alarm clock
- Almost half (46%) use their smartphone instead of a watch
- Two-in-five (39%) use their phone instead of a dedicated camera
- Over one quarter use their phone instead of a laptop (28%)
- One in ten have gotten rid of a games console in favour of their smartphone (11%)
- Perhaps indicative of where things are moving, one in twenty smartphone users have switched to use their phone in place of a TV (6%) or reading physical books (6%)
My iPhone is my favorite reading device, now. It’s my only alarm clock, and only camera. I still use my MacBook Air extensively, however. And I don’t game at all.